Meet Ellen.
When you talk to Ellen, our founder, it doesn’t feel like you’re speaking to a “company.” You’re speaking to someone who’s walked the same road — who knows how frustrating it is to search for answers that actually help.
Ellen didn’t inherit this business by chance; she built it with intention. After years of watching people get sold hype and handed silence, she set out to create something different — a wellness company that feels personal, transparent, and genuinely helpful.
For more than 25 years, she’s been the voice behind the emails, the reason the phone still gets answered, and the person who refuses to treat customers like ticket numbers. Her care is in every reorder, every testimonial, and every product we offer.
